2018 Midterms

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Colin Kaepernick's Deal with Nike
Sep 4, 2018 at 12:35 PM

The Quick Facts

  • Colin Kaepernick, the NFL quarterback most associated with the kneeling protest movement in the league, recently signed an advertising deal with Nike.
  • Nike announced yesterday that Kaepernick will be the new face of its “Just Do It” campaign.
  • The first advertisement image pictures Kaepernick in black and white with text reading: “Believe in something. Even if it means sacrificing everything."
  • Kaepernick has also been featured in the news recently due to a development in his legal complaint filed last November.
  • Kaepernick alleges in his grievance that NFL owners colluded to keep him out of the league, and two weeks ago a system arbitrator denied the NFL’s request to dismiss the case, meaning there could be enough evidence to bring the case to a trial. 

Food For Thought

Was the choice of Colin Kaepernick as the face of Nike's "Just Do It" campaign a good decision or a poor one?

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